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Rail to Rail – website/store

A GREAT AND AMAZING SURF SHOP WITH AMAZING FRIENDSHIP WITH COSTUMERS. JOINING A GREAT AND SIMPLE DESIGN AND DELIVERING THE BEST EXPERIENCE.

My client is looking for an eCommerce web store with a great functionality in giving the costumers the best experience for each country.

Creating a clean and simple eCommerce web store with the right functionality is not easy, but it is possible. The website has to offer the costumer the best method to pay and the best transport possible.

The costumer can choose the product and choose in some cases, the color or size and give the opportunity easily choose the right product by selecting the filter option.

Date: since 2011

Client: Bruno Aguiar

Role: UX / UI Design

Give the best to the customer on first screen show

From the products most viewed and most time expended

  • Best product and sale products
  • Advertising new products
  • Wetsuits
  • Brand FCS
  • Brand XCEL
  • Brand SurfSkate

Result in 25% most clicked buttons and less time looking for the products

Easy to check easy to buy

Points to get in point in get a good product to sell

  • Great image
  • Good description
  • Buttons to buy and quatity easy to check
  • Product size table